THE CREATIVE DESIGN STUDIO FOR YOUR WILDEST IDEAS

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THE CREATIVE DESIGN STUDIO FOR YOUR WILDEST IDEAS *

Emily Backus Wilson, founder of Human Nature Studios, stands on a rocky mountain at sunset, wearing a white jacket and a cap, with mountains in the background.

Hi, I’m Emily!

As the founder of a nature-inspired retail brand (Human Nature Designs), I know firsthand the challenges and joys of growing a business—and for me, the outdoors is where I find the inspiration and clarity that fuels it all.

Through Human Nature Studios, I help local gems like your small brand craft a strong mission, vision, and visual identity—so you can stand behind a company that fills you with purpose.

Through our work together, we will also be giving back to nature-focused non-profit. Human Nature is a 1% for the Planet brand, meaning a percentage of our revenue is set aside to support conservation efforts and awesome eco-friendly nonprofits 🌿💛

YOUR BRAND JOURNEY STARTS HERE.

Maybe it’s time to turn your side hustle into an LLC, stop calling your big idea a “hobby” and launch that Shopify store, or finally share the creative project that’s been keeping you up at night. Wherever you are in your journey, your story matters. At Human Nature Studios, I help nature-inspired brands like yours define their mission, vision, voice, and visual identity—so you can shine in a crowded market.

THE ESSENTIALS TO GET YOU THERE.

  • Outdoor Industry Logo Design for Small Businesses

    BRAND IDENTITY + LOGO DESIGN

  • WEBSITE + SHOP DESIGN for small business in denver

    WEBSITE DESIGN + ONLINE STORE SET UP

  • marketing design for small business denver

    PRODUCT DESIGN + MARKETING COLLATERAL

  • voice identity and messaging services for small business in colorado

    VOICE IDENTITY + BRAND MESSAGING

OUR GUIDING VALUES

  • Graphic design studio for small outdoor brands.

    AUTHENTICITY

    I believe in getting to know the human side of your company in order to understand its true purpose and values, and help you shape a story and identity that feels authentic to you.

    Authenticity also means honesty and transparency with every client—no hidden fees or agendas, just a commitment to doing what’s right over what’s easy.

  • Small business logo designer, Human Nature Studios

    CONNECTION

    I believe in creating relationships that stand the test of time. I work with companies (and people) who value mutual trust and long-term growth.

    Branding doesn’t end when your project does; it requires ongoing design and strategy that evolves. Whether you need a refresh down the road or daily design support, I’m here to be your brand’s guiding light for years to come.

  • Colorado graphic design studio for outdoor businesses.

    QUALITY

    Every system and process at Human Nature Studios is designed to deliver value that extends well beyond a month, year, or even a decade.

    I don’t do quick fixes or cut corners that will require rework down the line. I run my business with care and intention, partnering with clients who prioritize quality sustainable, long-term growth.

  • Mountain with snow-covered peak and "1% for the Planet Member" logo overlaying.

    PLANET POSITIVE

    Nature gives us so much, and giving back to nature is our way of showing gratitude for the wild places that fuel our creativity and adventures.

    As a proud 1% for the Planet brand, we donate a portion of every purchase to conservation efforts and eco-friendly nonprofits, helping to protect and preserve the landscapes that inspire us.

BRANDS WE’VE HELPED TO THE SUMMIT

Outdoor Industry Desgin

Let’s create stories, brands,
magic, and art together.